Another easy D.I.Y. Web tool that anyone can use to add content to a website is the Mobile Blog. Mobile blogging (also called MoBlogging) is the process of using your cell phone to produce a blog post. There are many services (Blog Planet, KaBlog) that allow you to send photos, short videos and blog posts from your cell phone directly to your blog. I use Google Blogger to produce this blog (I'll talk more about why in future posts). Blogger has a built in tool in which you can setup a text message and email account to receive mobile phone blog entries. The title of the email message becomes the title of the blog...the text of the email message becomes the text of the blog.
We use this tool in radio alot. Imagine...backstage at a concert...Mick Jagger walks by with a duck under his arm...a quick cell phone photo...a quick text message back to the station blog...we have a one-of-a-kind Rolling Stone sighting as content to attract users and increase hits.
Now imagine how you could use this tool in your industry. A Real Estate blog could send photos from a new property. A Travel Agency blog could send photos from a great vacation site. A Wildlife blog could send photos of Mick Jagger's duck...
I've said it before...entertaining, informative content keeps users coming back to your website. If you think creatively, Mobile Blogging can be a big help in achieving those objectives.
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